Keys to Selling During COVID-19.

 

In a recent survey by realtor.com, people thinking about selling their homes indicated they’re generally willing to allow their agent and some potential buyers inside if done under the right conditions.

in NJ according to the Governor Real Estate is an essential function/business and its permissible done under the safety protocols, hosting  but, open houses are not permitted for now.  This is understandable, given the health concerns associated with social contact these days.

Now the question is, if you need to sell your house now, what virtual practices should you use to make sure you, your family, and potential buyers stay safe in the process?

Virtual Process and Effective Online Marketing:  

In a nutshell the Keys to Selling During COVID-19 in today’s rapidly changing market is to make sure you have a digital game plan and an effective online marketing strategy when selling your house.  High quality listing photos and virtual tours that stand out from the crowd, truly giving buyers a detailed and thorough view of your home.

So, if you’re ready to move forward, virtual practices may help you win big when you’re ready to sell, in a market with perhaps fewer buyers and also, less listings or inventory and therefore less competition. a real estate professional can help make your sale happen.

According to the same survey, when asked to select what technology would be most helpful when deciding on a new home, here’s what today’s home buyers said, in order of preference:

  • Virtual tour of the home
  • Accurate and detailed listing information
  • Detailed neighborhood information
  • High-quality listing photos
  • Agent-led video chat

After leveraging technology, if you have serious buyers who still want to see your house in person, keep in mind that according to the National Association of Realtors (NAR), there are ways to proceed safely.

Because, we’re in unprecedemted times. here are a few of the guidelines, understanding that the top priority should always be to obey state and local restrictions first:

Safety Guidelines:

  • Limit in-person activity
  • Require guests to wash their hands or use an alcohol-based sanitizer
  • Remove shoes or cover with booties
  • Follow CDC guidance on social distancing and wearing face coverings

Working with your a true trusted advisor  – taking these steps under the new safety standards might be your best plan. This is especially important if you’re in a position where you need to sell your house sooner rather than later.

It sounds like some of these new practices might be here to stay.

Bottom Line

In a new era of life, things are shifting quickly, and these are the keys to selling during Covid-19 with a safe process, virtual strategies, and effective online marketing for sellers may be a the best option.

Opening your doors up to digital approaches may be game-changing when it comes to selling your house. Let’s connect so you have a trusted real estate professional to help you safely and effectively navigate through all that’s new when it comes to making your next move.

Check Out this Video from NAR (Nat’l Assoc of Realtors) about the virtual strategies we can implement if you’re selling! 

 

 

 

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